Welcome To The Forge – Membership Call #22
The Forge: Exclusive Members’ Training Session September 24, 2025
Live Webinar with Syd Michael
(Raw transcription; not proofed for grammar or spelling.)
Click here for Google Doc of the transcript.
0:01
11 a.m.
0:04
Glad to see everybody on the call. We’re gonna let everybody kind of jump in and we’re gonna get started. A lot of discovery this past week—been out lifting up rocks and looking under them, practicing my pitch, and experiencing a lot of objections and questions people ask.
0:29
And I’ve learned a lot about tightening my pitch a little bit.
0:35
And I was going to discuss that with a lot of you today.
0:39
We got Tommy on the call with us also.
0:41
By the way, I’m driving out of Orlando right now.
0:44
So I can’t see the questions, but I got Tommy and Nicky with us that’ll help me out.
0:56
Tommy, you with us?
0:57
Yeah, Bonnie, I’m here.
0:59
Okay, cool. All right. Has anybody—first, I mean, let’s just start out.
1:04
Has anybody… I want to hear any objections or any conversations anybody else has—maybe you’ve had or talked to. If we see any pop up in the question box, let me know.
1:20
Yep. I’m looking. Ryan Wayne said, hi, Syd.
1:24
What up, brother? All right. Anybody?
1:45
Can you tell a little bit about what you experienced?
1:50
Yeah, so I went to the Bad Boy dealer convention. I had an opportunity to go, so I went. It was awesome. I mean, it was cool. Now I’m gonna tell you why I thought it was cool. You know, it was salt of the earth, just good old boys. You know what I mean?
2:09
There was no CEO. You know, everybody—even the owners of these stores—got grease under their fingernails. You know what I’m saying? Like they go and they actually work on these things. But it was very, very cool. It was wild. It was kind of a mix of actually some old car guys, believe it or not, Tommy. But at the end of the day, it was very simple, easy people to talk with because they were all kind of blue-collar, just solid folks, just working class, just normal everyday people that you would be friends with. You know what I mean? That part was super, super cool. Now, I have to tell you one thing that I realized when I started talking to a few people—and I’m gonna go ahead and tell you I did. I think I’ve got a deal. Of course, I didn’t 100% close a deal there. I wasn’t really there to talk about that. But, of course, I don’t meet a stranger, so I make sure I find out what everybody’s about and what’s going on. And I definitely made a lot of relationships and got a lot of leads that I know will turn into business. One thing that I discovered—I wanted to share this with everybody, and Tom, you can speak to it—but when speaking with them, anytime you’re putting yourself in a sales position, once you get permission to sell, you want to give yourself, if you don’t already have authority, you’ve got to build authority.
3:56
And one thing that I realized when speaking with these people that immediately created authority or gave me a little bit more of an upper hand, so to speak, is I would immediately kind of let them off the hook and be like, you know, we don’t really concentrate…
4:18
We haven’t really been concentrating on very small businesses.
4:21
We concentrated more towards 100-plus employees in the past.
4:25
And I was referring to ERTC, but I was saying this about our Teladoc products.
4:30
I said, we mainly focus on 100-plus employees.
4:33
However, we’re looking at launching a new product where we can actually start being… you know, that would fit for you, right?
4:48
And by saying that, man, I’m telling you, it completely changed the attention span of the people I was pitching or talking to. It immediately put me in more of a solid position, right?
5:04
So mark that down, take that note, use it if you need to.
5:09
I think it was super powerful, and I think you’ll get as much feedback as I did with it.
5:19
Other than that, every single person was complaining about not being able to hire top-notch employees, not being able to retain the best employees.
5:30
Now listen, some of these people are in towns of 13,000.
5:34
You know what I mean?
5:35
Some of these people are in the middle of Iowa.
5:38
You know what I mean?
5:40
So, they only get one shot a lot of times. When they have a certain employee—if the best small engine mechanic in town quits or decides they don’t want to work for them anymore—they don’t really get a chance to get them back.
6:01
It’s too small of a town.
6:02
There’s not a labor pool there.
6:04
So it was very simple and very easy for me to say, well, you got to give yourself an advantage by giving them the best place to work. And by doing so, I shared from my experience that I haven’t hired a ton of people down in Tampa and whatnot, but what I found is if you give them some sort of above-average benefit plan that nobody else is offering, then they would never leave you.
6:45
Not only for them, but for their wife and six of their kids, or their dependents, right?
6:49
And that’s when I would kind of pitch that.
6:51
Now, let me tell you—generally, we have not worked with companies with less than 100 employees.
7:01
However, we do have a new program that would fit with you as small as one or two employees, which we’re really excited about, and that would get the conversation started.
7:13
So anytime you can give the employee something, it creates a little bit of that glue for him, right?
7:19
So it helps him to do that. I’ve got a couple questions, Syd.
7:22
So one—Donald Lee had a 1600-member church reviewing the system, or left to offer to members, due to possible conflict with other members who might have a business. But it’s still very active.
7:35
My response to Donald was just, I’m sure that ours is better.
7:40
I’ll be willing to put it side by side and see—we probably do have the better product.
7:44
It’s probably less expensive.
7:46
And I would pose the question to the church today: there’s no way that somebody that’s a member of the church would not want another member of the church to have the best possible product or opportunity.
7:58
So I’ll put it back on them a little bit.
8:01
Really, you wouldn’t want—you know, it’s good for our members when we want to do the best we could for it. Let’s look and see what the differences will be there.
8:09
See, then we have—we put together, I know we talked about it—put together side-by-side, maybe even a sheet for them. If we have to, some sort of marketing material that compares others.
8:22
Teladoc or Telehealth with ours?
8:28
Yeah, we’re building that library now, and Vanessa’s helping me get some of the other sources.
8:35
We should have that rollout be quick.
8:37
I think that would be the most important marketing piece possible right now, honestly.
8:43
Yeah, I agree.
8:45
Reggie Marshall has a question, says, hi guys, positive responses.
8:49
Some can’t believe the price of 39.95. We are hearing that everywhere, you know, and it’s been on us that we were able to negotiate it, and everybody eats well at that number. We’re going to keep it there for as long as we can. I mean, if the market dictates we can raise it up, maybe we do. You know, what we don’t want to do is ever have something that seems too good to be true, because sometimes that can be a little weird, right? Sometimes you can raise the price on something and it sells better.
9:19
I’ve seen that happen before, but with the market where it’s at, we’re definitely very, very competitive in pricing.
9:28
So we want to try to stay there, especially because we want to make this easy for somebody to make the decision, right? And we talked about churning before.
9:35
That’s not what we’re looking to do. We don’t want to churn customers.
9:38
We want to keep the ones we have.
9:39
You know, I said it before, when I look at that app, I’m saying, well, you know what, I need to save 40 bucks, I’m going to get rid of it.
9:46
I’m going to really have to struggle with my decision to do that because I know my family’s plan is on there. And for 40 bucks, can I really afford not to have it, right?
9:58
That’s the struggle we want them to have in getting rid of the app.
10:04
So, let’s see, the next question here from Reggie was, how will employees be educated on the benefits? So, they’ll get an email.
10:11
Whenever they sign up, the employees get an email. It’s an email to show them how to download the app and go through the process and get it. And again, we just had one signed up yesterday. And again, I encourage everybody to sign up, so you see the process and understand it. Do you have the app on your phone?
10:33
It’s a great presentation tool. So that’s why I keep it on mine.
10:36
I was signing up for a painting company yesterday at dinner, and one of the guys that’s local here came up. I’ve been talking to him and said, hey, by the way, I’ve got to have one run through with you real quick. I showed it to him and he was really, really impressed.
10:52
He said, that’s pretty slick. So we should be getting him at two o’clock today. Let’s have a call. Those guys signed his painting company.
10:58
Let’s see—one client has medical benefits for employees and asked, would Telehealth lower his insurance based on fewer claims? No, it’s not that. This is not insurance, so I’m going to guess that it probably would not lower it based on any claims.
11:13
I personally could not enroll because my phone had to use a desktop. Has everyone else experienced the same?
11:18
I have not heard that, but we will check into that for you, Reggie, to see if there’s an issue with registering on the phone.
11:25
Sherry is deeply involved in testing. She and I, this weekend, were testing just about the whole weekend.
11:33
So a lot of issues were fixed. Nothing huge, nothing big, just some little housekeeping issues.
11:40
But talking about that, Tommy, we want everybody on the call here…
11:43
We want you to find a problem. Like, we’re begging you to find an issue.
11:48
So if you see an issue, especially when you download the app, or when signing up a customer, or anything like that, we want to see it.
11:56
We want to know about it immediately, because we’re trying to find them.
12:00
And we all help.
12:01
That’s kind of why we’re doing this.
12:03
Right. Donald said, my voice is breaking up and getting some static in the belts a little bit.
12:10
But are you on your phone or your laptop?
12:13
On my laptop.
12:16
Time to upgrade there, buddy.
12:18
You’re going to have to spend the money.
12:19
I hear you.
12:23
All right.
12:24
Sorry about the technical issue with my speaker.
12:28
Maybe it’s too loud. And regarding this registered form on the phone not advancing to business info, all right, we appreciate that.
12:45
Guys, any type of feedback you can give us is huge because this is why we do these beta tests. We have everybody here. It’s okay to fail in front of us, right?
12:57
What we don’t want to do is have this in front of somebody else.
13:01
So all these little defects that we’re finding and identifying—that’s all.
13:17
I’ll get on my phone and see it.
13:21
It sounds like your mic’s just a little hot.
13:23
That’s all.
13:23
It could be.
13:24
You probably could adjust that, but I know it’s hard to do that and talk and read questions at the same time.
13:29
Yes.
13:30
Right, in the heat of the moment.
13:33
We’re all watching.
13:34
I want to dial in.
13:38
You can also do that.
13:40
I can mute both. I can mute here and then dial in, right?
13:44
Yeah, do you have the number and the PIN code?
13:48
Let me try this.
13:54
Once you dial in, you gotta turn your computer off or mute it to stop the feedback.
14:03
Hang on a second, let’s get this fixed.
14:12
While he’s doing that, I want everybody to kind of…
14:19
On my plate, it wasn’t 100% intentional. I just saw the opportunity. But if you have anything going on in your local town—any kind of event or convention that would put a bunch of small engine repair shops or lawnmower shops in a concentrated area—you want to talk about it. I didn’t drive anywhere; I just walked around. And to be honest with you, they all were drinking the whole time. And most—some of you know, maybe most of you don’t—but I don’t really drink. But yeah, I drank a couple of beers, choked down a couple to fit in, you know what I mean?
15:03
And everybody was having fun.
15:07
Everybody was talking shop and business, and it was super, super simple.
15:13
My first pitch, I was in the pool with the guy.
15:16
We were all hanging out in the pool, and I started speaking. We actually knew some people from the car business, some mutual people. I wouldn’t say friends, but people I know. Donald, you spoke with a few Chambers of Commerce. Is that going okay? Going well? One of them already had similar insurance or something that he’s got to get around, where they’re not allowed to sell multiples. They can consider a competing offer, but you know, every chamber is different. And I’ll tell you this: every chamber is looking for stuff like this. They’re begging for stuff like this, especially since we kick them back three dollars a deal. Yeah, but you need to turn off or mute your computer. We’ll get the stadium echo if you don’t. All right, talk. Yep, you sound better.
16:38
All right. Can you not hear us? Can you hear us?
16:45
I wanted to know, are there advantages for small pharmacies to benefit? I know about pharmacies, we want to know how to, small pharmacies, ideas.
16:54
So, there is a pharmacy benefit plan, discount plan, like, uh, go to Rx.
17:02
So, once you get the app, you can go with him and show him the pharmacy discount package and make sure that he’s…
17:12
And if we need to get him enrolled in some way, we can work on that before you do.
17:21
You’re still breaking up kind of bad, bud.
17:26
Nicky, can you make me a presenter on my phone where I’ve dialed in on the phone?
17:30
I’m going to join back on the phone.
17:32
Yes, I’ll do that.
17:35
Yeah, if you dial in on your phone, though, you’re not going to be able to see the questions.
17:39
That’s the problem.
17:40
You’re going to have to mute your computer.
17:51
All right.
17:53
Well, Nicky, do you see any other questions there?
17:57
No, the last one was about the pharmacies.
17:59
That’s it. The last question.
18:00
All right. Well, that’s definitely a Tommy question.
18:02
I can’t, I can’t answer that. The one thing that’s important is to make sure you sign up through your link. You’ll even get paid your commission off of it or whatever, but, you know, to be able to show how easy it is, that’s a huge advantage also.
18:20
That’s a very, it’s a super huge advantage, and you know, you got to be enthusiastic about it, right? You can’t, you can’t, you can’t be timid. You got to listen.
18:33
We got the best thing since sliced bread. You’re going to love this when you see it. If you’re, if you’re struggling right now with, you know, retaining or getting the best employees in your market, it’s because you’re not doing it right.
18:43
Let me show you how to do it. Like you literally need to come at them like that. And when you do go, listen, you know, you know, generally, generally I work with, you know, 100 plus employee companies, but we’re starting, we’re launching a new program that’s going to be actually available down to single individuals or two, you know, small business, super small business, and I’m more excited about this than I’ve ever been excited in my life.
19:07
It’s gonna be a lot of work, but it’s gonna be worth it, every minute of it.
19:10
How many employees do you have where you’re at? Three?
19:13
Okay, well, see, this is why this is perfect.
19:15
You’re gonna, you’re gonna get to play with the big boys now. Let me, let me show you what you can do.
19:20
And it’s not going to cost you less than 40 bucks a month.
19:24
You know, or another thing, like when you’re quoting them, quote them. If they say they got three employees, go, dude, it’s just around 100 bucks a month, 120 dollars a month. Don’t, don’t break it down because then when it gets broken down it sounds even better. I think Tommy’s having some, uh, technical issues. You’re going to have to go through your laptop. There’s just no other way. You said you sounded, you didn’t sound perfect, but we’ll, we’ll make it work. I do see something from, um, Steve Brand’s asking about, um, like the website or marketing materials in Spanish. I don’t remember if we talked about that before, but I think it’s a great idea. I mean, it’s just all in, you know, I can agree to it and all, but it’s all in just Vanessa, you know, handling it.
20:18
Hopefully this is okay.
20:19
Did. You sound better, buddy.
20:23
I’m just trying to see if I got the microphone settings or anything. So yeah, you, Spanish. Yeah, we saw that. I want to do it. We just got it.
20:33
It’s just all in doing it, you know. Yeah, we’re working on it.
20:41
Re-answer the question about the pharmacy.
20:45
So yeah, so on your app, you’re going to see the pharmacy is like, it’s like… So, if the pharmacies, you can, you can bring the app and go meet with the guy at the pharmacy. Did you know, ready? And just show him what it is and he’ll know if he takes it or not. He accepts it in his pharmacy. And if he doesn’t, we can get him signed up as a provider for.
21:12
But if you mention mental health, it includes mental health too. A couple people really went over well. That’s, that’s a, that’s a really good point to remind people that it does include the mental health part of that. Is what you said? I didn’t hear you quite right.
21:36
Um, so Reggie was mentioning that, uh, when he mentioned that, that the, uh, telehealth includes a mental health component, that, uh, it resonated really good. That’s a great point. You know, the thing I always say is…
21:51
Yeah, zero deductible, zero copay, you, your spouse, up to six dependents, use as many times as you want. And then you said, it’s great. So that, and it has a mental health component as well.
22:05
Yeah, so if they need to talk to a psychiatrist or something, they can, right? Yes. Yep. And, and let’s just, let’s just dig all the way into it. So if they want to speak to a psychiatrist, they can speak to a psychiatrist. Or, you know, I know my mom speaks to one on Teladoc like that or whatever, and it’s all covered under the 39 bucks. So there’s no additional fee to them, to their… Yeah, that’s as strong as death.
22:39
It is.
22:39
What I’m saying is, it’s almost a too-good-to-be-true scenario.
22:44
Hey, Thomas wanted to ask a question.
22:46
So do we pitch the business owner business sense first or the health sense for employees first?
22:52
I would pitch it mostly at the same time, but you just want to tell them, you know, if you’re the business owner, I might say, hey, Thomas, we have a telehealth program.
23:01
We have two different levels.
23:02
One’s going to be for you.
23:03
One’s going to be for your employee.
23:04
Let me tell you a little bit about what you get as a business owner and then let me tell you what your employees are going to work.
23:10
I would probably go that route. That ain’t your question.
23:21
The actual business owner gets a little bit more benefit, a lot more benefits for the things related to business.
23:28
It’s actually…
23:29
Yeah. And when you, when you log in, you’ll, you’ll have that. You have to have the business sense and the health sense, both that’s in the…
23:46
The library. And then, like I said to you, you’ll have it on your app and if you have your app, you’ll be able to sit there and click through, showing them all the things that it has on.
24:10
All right. So what does everybody have lined up for this week? Does anybody have one? I know Donald is talking about going into a church.
24:20
Does anybody have any kind of church or chamber of commerce or any sort of pitch coming up this week?
24:28
Steve said, real quick, he said, well, we’re also approaching open enrollment for experience beginning in November. So companies’ employees will be exploring. Great.
24:39
Yeah, exactly, go ahead to the—
24:43
You know, I agree, following up with the local chamber. Guys, he’s following up with a local chamber this week.
24:48
Any help you need with that, guys, let us know. We’re always glad to.
24:57
That’s the main thing I wanted to make clear. Listen, if you’re going into any of these, let us know the time and when you’re going to meet with them.
25:06
And that way we can be kind of, me and Tommy, both position ourselves to where we’ll be watching our phones.
25:12
And if you need us, you can dial us in and we’ll go to work.
25:18
We’re here to help.
25:20
Hey, Syd, I’m going to see if we can unmute Sherry for just a minute.
25:24
I want to let her talk a little bit about the process, if you don’t mind.
25:28
Okay.
25:28
I was able to unmute.
25:30
I’m here.
25:30
Can y’all hear me?
25:32
Okay.
25:33
Okay, great.
25:34
Okay, good.
25:36
So let me tell y’all about the process, and Syd had just mentioned to go ahead and sign in—I mean sign up—and I do agree with that, but I’m going to tell you, wait till tomorrow, because we’re pushing some changes into production tonight.
25:51
Like Tom said, we tested over the weekend and I’ve also tested the last two days extensively just to make sure if there’s anything, you know, it’s not broken that was already there, right?
26:02
Number one. And number two, our changes are working.
26:05
So let me tell you about the process and maybe this will help.
26:09
Like, I’m a—and Tommy will tell you—I am a visual person and I’m a step-by-step person, and it always helps to understand the flow.
26:17
Okay, so we have a client, right? They’re interested.
26:21
You should, and I’m sure you guys know this part, but just as a reminder, make sure they get your referral link.
26:28
When they get your referral link and they’re a customer and they want to sign up, they sign up on the form that’s on your link, and it’s simple, right?
26:37
It’s easy, but let me tell you about some of the great changes we’ve made.
26:41
When they hit the Enroll Now button, it will go into your agent dashboard and show up as a lead immediately, even if they’re going to buy. It’ll show up as a lead, which is great.
26:53
You can log into your agent dashboard at the same time that they’re sitting right there. They hit the Enroll Now button.
27:00
It’s going to show up on your dashboard right away.
27:00
Okay, if they go from the lead, right—meaning, well, let me tell you this part.
27:10
So if they walk away after the Enroll Now button has been hit and it’s a lead, and they get interrupted, 15 minutes after that, they’ll get an email with their credentials.
27:28
“We’ve created an account for you, seeing that you want to become a customer,” something like that.
27:33
Vanessa did a great job on the terminology, but it’s going to give them a password.
27:37
“Go ahead and finish your payment process and start adding your employees.
27:42
Welcome to Ellutional,” right?
27:45
And I just tested that this morning. Works great.
27:48
Okay, if they log in, let’s follow the lead process, right?
27:54
They log in through that email with their temporary password.
27:58
They see their account—they’re the business owner.
28:02
They’re already added, right?
28:04
But they haven’t paid yet.
28:05
If they try to add an employee, they can’t add the employee because they haven’t paid yet, and there’s a prompt that says, “Please pay and then you can add your employees.” So it forces the new business owner to follow the process and finish the whole payment process. Any questions that anybody wants to ask in regard to that, you can type it in. We can put some slides together for that too for the rollouts. We’ll make sure we’ll have long—it’s pretty impressive, guys. Sherry has just built an amazing—her and Vanessa have done such an amazing job building this thing out. It’s absolutely crazy. Thank you, Sherry, for that.
29:12
Sure. Let me go ahead, let me do the deal part. Okay.
29:16
Yeah, so it’s really exciting, especially because of the lead part that was added, right? We already had the deal, but we’ve tightened it with the feedback—not only the feedback that we’ve gotten from some of y’all, but also the feedback that we received even from our testing. Vanessa and I, and Tom and I, over the weekend.
29:29
So let’s go back to the deal process. So let’s say the client again hits the Enroll Now button—let’s start from the process—they hit the Enroll Now button.
29:29
And remember, they become a lead until they pay, right?
29:33
But they go straight to, and you’ll see that on your dashboard right away.
29:37
But then they go straight to payment and they add their credit card in there.
29:42
It will change to deal on your dashboard as soon as they hit the payment button, right?
29:47
And then they’re able to go right into their employee management dashboard and they’re able to add their employees and follow that whole process.
29:58
And then, like Syd said, they’re a deal right there and you’ll be able to see it.
30:03
So those are the new ads. We already had the deal, but we tightened the lead process, and we wanted to make sure that you were able to see that.
30:11
So wait till tomorrow if you’d like.
30:14
Oh, did I say 15 minutes?
30:16
Yeah, I did say 15 minutes.
30:17
Wait till tomorrow to sign up and you can actually see it if you want in your dashboard.
30:23
And you’ll also see—I forgot this part—there’s a button called Save for Later. Remember when I was talking for 15 minutes and they waited? They can also say, “You know what? I can’t do this right now. Save for later.” It follows the same process in regard to the 15 minutes.
30:38
They’re gonna get that email right away. So either way, we’re gonna get them. Whether they get the 15 minutes or the Save for Later, you’ll see it on your dashboard. And then the deal process is obviously the same. They can close the browser, wait 15 minutes, hit Save for Later—whatever they do, whenever they put their information in, it’s going to make sure that you know that they’re really the lead there.
31:04
So it’s great that you can log into your dashboard.
31:06
You can follow up on that lead to help them finish it up.
31:10
And they also get an email, if I’m not mistaken, Sherry, that says, “Hey, here’s your login credentials,” right?
31:16
Yep, exactly. Yep.
31:18
They’ll get an email either if they’re, like I said, a lead and they don’t pay, they’re going to get an email that says, “Finish the payment process. Log in.
31:26
Welcome to Ellutional,” right?
31:27
And then they’re gonna get a welcome email when they pay for the deal because they’re obviously a customer at that point, and it helps to walk them through the process.
31:37
“Go ahead and log in and make sure that you add your employees,” and dot, dot, dot, dot, dot.
31:42
Wonderful.
31:43
Okay.
31:43
Thank you so much for that, Sherry.
31:45
Sure.
31:46
You guys have done such a good job.
31:47
We got a couple of things in the questions here.
31:51
Reggie said, “Just signed up and got my app, followed up with a pharmacy and two other business owners in person.” That is absolutely amazing.
31:58
Good job, Reggie. Thank you.
32:00
Steve Brand says he has a Zoom with an area small business organization in 90 minutes with the president of the organization.
32:07
You need some help with that, Steve. Don’t hesitate to reach out. Let us know how that goes.
32:13
Give us the feedback on what happens on that call. I’d be very interested to see how that goes for you.
32:20
I’ll leave follow-up this week with the chamber of commerce, one union office, one trucking company, and one construction company. Fantastic, that’s good, just awesome. Yeah, I like to see—that’s awesome from Guy. Sounds really amazing from Donald. So Sherry, they like your website stuff. Thomas said the old website is gone and this will be the newer one. You know, we did the website, so it’s up and live now. Your link is going to be linked to the new website.
32:52
Donnelly, is ACH available yet?
32:55
Not yet.
32:57
Sherry, you wanna jump on real quick, tell me how soon we’re looking to get ACH set up?
33:08
Sorry, sorry, I’m trying to get there, I had to hit two unmute buttons.
33:12
So yes, we were hoping to get it done in about a week or so, but I think it’s gonna be a little longer.
33:20
We’re trying to scale the testing that we need to do with the ACH vendor, so stay tuned for that target date.
33:28
We’ve been focusing this week on the lead changes so we can get that in and just make that experience with the customer—and your experience with the customer—better. That became a priority, but stay tuned for that target date and thanks for the question.
33:43
And Reggie asked, will the info be saved for 15 minutes and then the email comes?
33:50
Ask me that again, say that again.
33:52
Will the info be saved for 15 minutes and then the email comes?
33:58
So the timeout, right?
34:00
Yeah, yeah.
34:01
So the process is once the customer hits the Enroll Now button, they go straight into our customer database.
34:06
So that doesn’t disappear.
34:08
You wait 15 minutes.
34:10
They, like, let’s say their daughter comes in and interrupts them.
34:14
The email comes in 15 minutes with their login instructions.
34:19
That’s the only thing that happens in regard to the 15 minutes. And of course, they are saved as a lead. So as soon as they submit the Enroll Now button, they become a customer for us—but as a lead. And then in 15 minutes, if they don’t go to deal, they’ll get the email with the information.
34:39
Hope I was clear and hope that answered your question. Reggie signed up 30 minutes before the call, did not receive a welcome call yet, didn’t see the new site.
34:53
It wouldn’t be a welcome call, would it? It would be a welcome email. Is that what you’re saying, Reggie? You didn’t get a welcome email?
35:06
Reggie said he did not get the email, Sherry.
35:09
So, okay, two things. One, the 15 minutes that I mentioned is new and going into production tomorrow. That’s why I said, wait, wait, wait.
35:18
That is what we’re adding, and I’ve been testing actually this morning and it did work. Remember, there are two welcome emails. There’s one for a lead, and you’ll get a lead if you hit the Save for Later button or if you wait 15 minutes. Either way, you’re in our customer database and you will get contacted by us if you hit the Save for Later button or if you do not pay. Okay, then that’s the welcome email telling you, “Hey, here’s your account details.”
35:51
“Please finish the process and make your payment and start onboarding your employees.”
35:56
And then you get a welcome email after the deal.
35:59
Now, sometimes the welcome email does go into the junk folder, but today and on Saturday, I have been getting them in my inbox.
36:09
So Reggie, when you say welcome email, was that after the deal and the payment?
36:14
Or are you mentioning after a lead?
36:18
Because the 15 minutes isn’t in production yet.
36:21
That’s going on tonight.
36:24
Reggie, did you go all the way through and sign up and put the payment in and do the whole thing, or did you just go in and put your information in and then abandon the site?
36:34
I guess that’s what you’re asking.
36:35
Sherry, do you see him on the—can you log in to see Reggie in there?
36:38
He’s not a client right now.
36:41
He’s not a customer, nope.
36:42
Unless he did it in the last 15 minutes, but he would—he would have under him the sales agent.
36:50
To see if he’s under himself as a lead, he would only be a lead at this point, because the Save for Later is the only one that’s working.
36:58
Right, what I’m asking is, is he there under Reggie Marshall? Do you see Reggie Marshall?
37:06
He said, yes, I paid, payment’s pending with—
37:10
I should be a deal.
37:18
Payment’s pending? He said, yes, I paid, the payment’s pending with his bank. So he’s paid.
37:29
Wouldn’t he do it 30 minutes before the call? He’s not in here if he did it 30 minutes before the call.
37:45
He’s not in ours as a customer.
37:52
If you go back through and make sure you did it right, because it should have registered.
37:56
Yeah, because we had a new client, a sales agent, last night, and everything worked fine.
38:04
Nicky just said you can always send a ticket. So let’s do that. Let’s create a ticket on that.
38:08
See if we can find out what happened with registration.
38:11
Yeah.
38:13
We’ll get it figured out, right? But then again, this is good stuff.
38:16
These are the things we want to make sure we fix so that internally we can handle these things, so that nobody on the outside has to experience them.
38:25
But we’ve been testing them and they’ve been working fine.
38:28
So it’s something going on with Reggie’s link maybe or something, I don’t know.
38:36
But we will get it figured out.
38:41
All right. I mean, yeah, just make sure it was done right.
38:43
It sounds like you’re probably missing something.
38:46
But all right. Very cool.
38:49
Any other last-minute questions? And we’re going to—Hold on. Reggie said he forgot to use a different email address than his sign-up.
38:57
Yeah, that’s why.
38:58
That’s completed and it’s shared.
38:59
Yeah, that’s it. There you go. Yeah, that’s it. Perfect. Thank you.
39:05
Different email address, right?
39:07
You’re already tied to the platform with your current email, so you’d have to use that different email.
39:25
Steve asked, I’m not sure if it’s been mentioned yet, but is there a significance to the name Ellutional?
39:33
So one of our partners, Tim—his daughter, who was really little, came up with the made-up word Ellutional. It meant pride and doing things right, what she said.
39:45
So we were trying to figure out a name and it just popped up, and we thought it was kind of cool and not even a real word. That’s what Ellutional is for. So Reggie’s asking, Sherry, how does he correct it?
40:00
Is that something we’ll have to do on our side? Sorry, I have to hit two buttons. I don’t know why.
40:09
But anyway, Reggie, you have to have another email.
40:14
We can’t correct it on our side.
40:15
You just didn’t show up in the system at all.
40:17
So it should have shown you an error message, probably saying that you were already registered or something like that with your email.
40:26
It doesn’t necessarily say you’re a sales agent, but you can’t use that email.
40:30
If you were to go back and fill out a form on your link, remember, because we want to tie it to you, fill out the form and just use a different email and hit enroll now.
40:42
It’ll work.
40:44
We want to make sure he doesn’t get charged on that one that he did.
40:48
Yeah, he won’t.
40:49
But you know, I’ll check Stripe.
40:51
I can work with Vanessa to check Stripe, but he shouldn’t, and maybe we can re-register with a different email to walk through that process. Then we’ll verify that you’re showing up, going to your link course, like she said, so that you get the discount, and go through and re-sign up that way. It should work then.
41:13
And Reggie, if you could just—I’ll contact you separately. Let me just contact you separately.
41:18
So yeah, we’ll handle that offline too. Yeah, yeah. He said he’s going to do that.
41:24
So just stick with Reggie on this, honey, and walk him through it to make sure he’s got what he needs. Okay, sounds good. Thank you.
41:34
Awesome. Awesome. Good stuff.
41:37
Yep. All right. Any other—any other final…
41:42
That’s a relief that that was just an email issue, not a problem. So, easy fix. Any other final questions coming in, or…
41:59
No, I think we’re good. I think we’re all set.
42:01
See, awesome. I’m excited everybody’s got a lot planned for this week, so let’s make some things happen. Remember, Tommy and I are both, you know, available if needed. You know, we’re eager to help each and every one of you as a Forge member. So other than that, man, I appreciate everybody. And Tommy, thank you, buddy. Absolutely. Be sure to let us know how that deal goes, and Reggie, Cheri will be reaching out to you. You’re all set. So yeah. And I’m open to any of you guys reaching out.
42:33
You know, if you want to enroll, we could do it together on Zoom just to make sure everything’s good and show you how to do it. So please feel free to do so. I’m on SherryEvolutional.com.
42:42
Sherry, C-H-E-R-I. That’s awesome. All right. See you, everybody. Thank you. Bye, everybody.
42:49
Thank you.
42:49
Bye.
42:50
Okay, bye.
0:21
Hey, Wednesday, 11 o’clock, I got to unmute myself.
0:27
What’s going on? Yeah, I’ve been, I’ve been—let me, let me know my audio is okay.
0:34
Just to make sure, so I feel confident.
0:44
But yeah, I’ve been, I’ve been struggling with, I mean, I guess it’s like sciatica or something, man.
0:52
I’ve always had a little bit of back problems, but about Friday I got crippled. But it seems to be doing a bit better.
1:00
Got myself a nice heating pad. That helped more than Advil.
1:04
I can tell you that. But, um, how’s everybody doing?
1:12
Hey, said—hey, Vanessa, what’s up?
1:15
How are you doing?
1:17
I thought I was going solo today.
1:20
My audio is crazy.
1:21
When I come into the Peachtree City office.
1:24
Yeah.
1:24
Here with Brian, I have to reset it up every time, so I’m sorry.
1:29
That’s okay, no problem.
1:34
Now, you’ve struggled with sciatica, yep.
1:38
And listen, I didn’t know what it was.
1:40
I started getting retargeted with YouTube ads that go from me just talking about it.
1:44
Isn’t it funny how that works?
1:46
Scary.
1:46
They’re always listening.
1:48
Always listening.
1:49
Right, it’s crazy.
1:54
So, FOMC meeting today. Hopefully, you’re going to get a rate cut—kind of hard to predict, you know? The market’s been pumping pretty good the last eight, nine days.
2:06
So is it pumping in anticipation of the rate cut?
2:10
And then we’re going to see a red day after two o’clock today? Or is it going to skyrocket?
2:16
I don’t know.
2:17
I don’t know.
2:19
You never know.
2:21
It’s a two o’clock guy.
2:23
I know this is DCA and buying the dips.
2:28
You can never go wrong.
2:31
DCA. I took a little bit of a gamble.
2:38
We used Grok to tell me which mortgage bank lender. I wanted something like small to medium cap, something low, around $20-something a share, and bought some options.
2:53
However, I bought some very quick options.
2:55
This is how much of a gamble it is.
2:56
I bought some options that expire Friday.
2:58
So at 2:30 today, either you’re gonna hear me screaming all the way down here in Jacksonville, Florida, or you’re gonna hear me crying.
3:06
We’ll see.
3:07
I bought them right at the money on them.
3:08
We’ll see what happens.
3:09
It’s definitely a gamble, but it’s fun.
3:13
Donald says, I’m working on an organization with over 1,300 paid business members. Attaboy. Not required yet, but what would be the best way to deliver a live demo?
3:30
Well, honestly, if I can get in front of people personally, I would choose that over any method.
3:36
If they’re out of state and the only way you can get in front of them is like TeamViewer or Zoom, I would use that method.
3:44
But if I could personally get in front of them, I like that always better—always better.
3:55
I know I ain’t got to tell any of you all this, but if you ever do meet somebody in person, always dress the part.
4:00
Don’t be cargo-short knit.
4:03
I know a lot of us marketers tend to get comfortable.
4:11
Suit up if you’re going, if you can—or at least a golf shirt.
4:26
Vanessa, how are we doing on the marketing materials?
4:28
Are we getting that into the—
4:31
Yes, so last week I sent everyone their smallbusinessadvantage.net membership login and password.
4:40
And inside the Small Business Advantage membership site—not the Forge site, the SBA site—we have a marketing materials page and everything we’ve got is loaded up and available for you.
4:54
Have we created anything yet that shows comparison of our telehealth compared to average telehealth?
5:03
No? All right, I’ll do some research on that.
5:08
OK, yeah, we’ve got the data.
5:09
I could definitely whip it up.
5:12
Yeah, the data is the whole part of it.
5:14
But I mean, because everybody I talk to, right?
5:17
I mean, I’ll give you an example.
5:19
When you’re talking to somebody, some people will say, “Well, I already have telehealth,” right?
5:25
Some people will say that.
5:26
And if they do, it’s very simple.
5:30
Immediately, what do you do? Rule number two.
5:33
What do you do? What’s rule number two? Anybody remember?
5:41
Value over price equals sell. So you drop back in the pocket and you get to start building value.
5:45
The way you build value is to make sure you’re comparing apples to apples, not apples to oranges.
5:50
Just because you have telehealth or just because you have reputation marketing doesn’t mean that you got effective reputation marketing.
6:00
So you have telehealth—doesn’t mean you have it.
6:02
When I talk to people, a lot of people have even copays on their telehealth, or they also have a limited version, like where they’re only gonna do so many calls.
6:13
Most of them, I would say, I haven’t found one yet that covers you, your wife, and up to six dependents.
6:20
I haven’t seen that at all.
6:21
I’ve not heard—anytime when I dive in and start questioning, “Well, let me understand exactly what telehealth you have,” none of them have been as good coverage as we got.
6:44
Great question, Thomas.
6:48
You guys are just going to get a little bit more—you guys are just going to have a little bit more access, so to speak.
6:56
I don’t know, we’re going to talk about that.
6:59
Um, because I don’t want it to be a repeat, you know what I mean? Where a lot of it might be repeated. But with Forge, it’s more of the access that you get, but nobody wants to sit down and watch a repeat.
7:14
I agree. I was going to talk with Brian and Vanessa about that.
7:20
Um, I’m going to ask who pays the doctors and therapists for services provided.
7:37
I gotta understand your question a little bit better, Reggie.
7:41
Yeah, so Reggie, it’s part of a larger network.
7:47
So these service providers are contracted with the fulfillment company, right?
7:52
So it’s the law of bulk, right?
7:57
So they are compensated and they are in agreement to cover all of the contracted members, right?
8:06
So you don’t pay them directly. You are paying into the pot. The membership you pay covers all of your services.
8:15
Does that answer your question?
8:22
I’m not 100% sure you do talk to a therapist on telehealth.
8:25
I mean, I don’t think you do like a 30-minute or hour session, although a lot of therapists are using telehealth.
8:31
Yeah, yes, we do have mental health support through Illusional, and your question might be, do you have to pay more for the actual appointments?
8:44
Because Amazon does that.
8:45
Amazon charges you—I forget the exact number—like $14.99 a month, but then you’ll also get hit with like a $189 appointment fee, like a copay.
8:57
This is not that.
8:59
There is not an additional charge for your appointments.
9:13
Thomas is asking, what will be the difference between the Forge meetings on Wednesday and the Small Business Advantage meetings on Thursday?
9:20
Once we launch the Small Business Advantage meetings, we will not be talking about Illusional and telehealth on the Wednesday calls. Right, Sid?
9:29
Pretty much, yeah.
9:31
Yeah.
9:32
Yeah.
9:33
Hopefully, of course—I don’t know dates—but hopefully we’re going to be talking about maybe even some other things that are coming up. The good news is when something new comes up, the Forge members get access to it first. Yep. All right, so, real quick—who’s who? Give me another objection. Tell me some other things. I need some action here. Has anybody walked in and talked to anybody? Tell me who you talked to. Give me what you’ve been doing this week.
10:17
There’s only a handful of us, but I want to hear.
10:29
I see Tommy just jumped on too, so maybe he can answer Reggie’s question a little better.
10:36
Yeah, I just hopped on. What was the question?
10:39
He’s asking, who pays for doctors and therapists for services provided?
10:46
I’m not sure. What do you mean, who pays for it?
10:48
It’s included in the subscription.
10:53
Yeah, I didn’t understand.
10:55
Yeah, so—no copays, it’s not deductible.
10:58
The $39.95 a month gives you access and that’s all you ever pay.
11:05
That answers your question?
11:07
I think so. I mean, yes.
11:10
There’s no company deductibles, no bill, nothing.
11:14
It’s $39.95. You can use it every day of the week if you want to, and all six people in your family—for dependents plus the wife and others.
11:27
Nice, Tim. Tim helped you out, guy.
11:28
That’s good.
11:31
Talked to a local chamber and they said they can’t receive funds directly.
11:37
We talked about that.
11:39
I think Tim found a workaround on that.
11:41
So he found a way that we can make that work.
11:45
That’s awesome.
11:46
I mean, guys are still working on that.
11:47
If I’m not mistaken, I think they’re going to try to find a workaround and make sure that they can figure that out.
11:54
There are six people in total.
11:55
It’s not you, your wife, and then six kids.
11:58
Or is it eight people total?
12:00
There are eight people in total.
12:01
So you, your spouse, and up to six dependents.
12:09
So it could be, Sid, you, your life partner, your six adopted children.
12:15
All right, very nice.
12:24
If you’re not getting out and talking to anybody, tell me why you’re sitting on your hands.
12:29
What is it I can help you with to get you out there?
12:34
Steve says you talked to a personal trainer and a plumber that you’re considering a follow-up schedule. Good job.
12:41
Does anybody just not talk to anybody yet?
12:53
Hey, Sid, so what we found is working for us is when you first talk to them, they’re all excited and ready to go, and then unless you get them on the computer and get them signed up right then, you have to follow up.
13:06
They’re not going to call you back.
13:08
Like any sales, you have to follow up.
13:10
So set yourself a reminder to send them another email, make a phone call, go by and see them again, and they’ll sign up.
13:18
You just take the time to keep following up with the follow-up games.
13:23
Follow-up games are imperative in any sales.
13:29
Yeah, we might have gotten a little spoiled with some of the RTC, but even with a lot of those clients, we had to follow up pretty relentlessly there for a little bit, right?
13:42
One thing I have found, Sid, is these small business owners, these guys, I mean, they just do. When you think about it—
13:50
These guys, they got a lot on their plate.
13:52
They’re managing, they’re wearing six different hats, and they’re busy.
13:55
They’re cleaning the bathrooms, and they’re also doing the insurance, and they’re also doing the maintenance on a vehicle or whatever.
14:03
So they stay busy.
14:04
So don’t be discouraged if they don’t give you the time of day right up front.
14:10
Just make sure you follow up with them because it’s something they need and it’s something they’re interested in.
14:14
We’ve been very successful, but if you can get access, the follow-up game is big.
14:21
And don’t forget the power of reciprocation, right?
14:25
Like, if I’m meeting with somebody pre-10:30, I’m taking donuts or sausage biscuits every time, just so you know.
14:35
Without a doubt, without a doubt.
14:48
A guy asked—and this might be a better question for Tommy—
14:51
Tommy, he says, if we have them on the phone, can we talk through enrollment questions with them on the phone and get it started for them?
15:02
Absolutely, just walk them right through it.
15:05
Yeah.
15:05
In fact, I would highly recommend that.
15:08
I think you take people as far as they let you go until they say, “Hey, I got a kid crying, I’ll call you back.”
15:14
Or, you know, for Brian, “Rebecca’s calling, we’ll call you back,” right?
15:19
I mean, until they say that.
15:19
That never happens.
15:21
Yeah.
15:23
You talk as long as you can and take them as far as you can, right?
15:27
So, I see a lot of people get nervous and scared when they’re talking to a customer because they’re uncomfortable, and they want to get off or get away as quickly as possible. And that’s why they both accept, “All right, I’ll email you some information, you take a look at it.” Well, you just got closed, bro. You should shut down, because that’s right. And the most abused customer is the current customer. I mean, same thing like in the car business—how many times the salespeople, you know, after that, once they signed them up, they’d let them rot in the TV room for three hours, waiting on finance.
16:06
I thought, I always thought that was horrible.
16:08
It is warm.
16:09
And you know, how many times does a sales manager say, hey, go sit with your customer, go sit with your customer?
16:15
Yeah.
16:22
Finally, I finally retired.
16:23
Good for you, buddy.
16:26
Remember these—these are some really great customers that we’re targeting, guys. I mean, they’re the salt of the earth, you know, small business people, and they’re not pretentious.
16:37
It’s not like you’re trying to talk to a CEO of a Fortune 500 company or something.
16:40
These are just people that have a need, and we’re so easy that we’re able to hire them.
16:51
You know what?
16:52
We had a call yesterday, Sid.
16:54
You and I were on with somebody, and one of the questions was—and he’s a big internet marketer—one of his questions was, how were you able to get this so cheap?
17:07
I’m like, well, here’s the thing.
17:11
Fifty-two years of relationship with the company, the guy who works at the company. So negotiations went down on the pricing—that’s how we were able to do that.
17:21
Here’s the other thing, we’re all able to eat really well at this number.
17:25
There’s an old saying: pigs get fat, hogs get slaughtered.
17:28
The whole idea here is I want to provide the best possible service, which this company does, for the least amount of price.
17:35
So that when somebody looks down at that app, they go, man, I need to delete this because it’s 39.95, but I really can’t because it’s me and my wife and all my kids, and we have this great opportunity to use this whenever we need it.
17:45
I want them to find it extremely difficult.
17:47
Because the last thing—we said this before—the last thing I want to do is churn customers.
17:52
I want to build off of the customer base, right?
17:54
Because that’s the key to this whole residual income thing.
17:57
Keep the customers you have.
17:58
Churning customers sucks.
18:00
I don’t want any part of that.
18:01
I don’t want to replace customers.
18:03
I want to keep customers and build from that going forward.
18:05
And this is a perfect recipe for that.
18:07
Sure.
18:07
We can sell it at 79.
18:09
Ninety-five, and probably could sell it.
18:12
But in case of somebody canceling at 79.
18:14
Ninety-five versus somebody canceling at 39.
18:16
Ninety-five is a whole lot more.
18:18
I’d rather take a little bit less money.
18:21
Keep the people, not worry about replacing customers. Because you’ll hit that wall eventually, now I’ve had the maximum amount, and I’m just replacing it every month.
18:29
I’m not continuing to build.
18:30
We want to just continue to build, Amazon-style.
18:33
I want everybody to do all this. Make sense?
18:36
Steve Brand says the gym membership never gets canceled, and you’re right.
18:39
That’s exactly right.
18:41
It’s $39 a month for the gym, and it’s like, you know what, I might use it next week.
18:45
You have to go jump on a treadmill or hit the gym for a class, right?
18:49
Same thing.
18:50
If it’s $129 a month for gym membership, it’s like, okay, well, I know it’s not worth that. But at 39.95, all the inclusions—again, I keep saying it, but it’s so important that the family plan, it’s so important because nobody else offers that, guys. Nobody else out there has what you have available right now to have eight people, no deductible, no copay.
19:17
I mean, that’s the sizzle. That’s the sale right there: no copay, no deductible, eight people in your family.
19:22
Two to 25—you can add these folks. And to be honest with you, when they hit 25, we’re going to sign them up on their own account, and it’s not going to charge them.
19:32
I’ve got that worked out too, so almost unlimited. Unless you’ve got a family of 10, it really doesn’t apply, but we’ve got everybody covered. So it’s pretty exciting, actually. I mean, this is the best product I’ve ever seen for the pricing.
19:46
And just nobody really says no.
19:50
It’s just a matter of getting them signed up and following through.
19:53
It’s a little bit lengthy, which is okay, because once they get through it, now they’ve got a really good product.
19:59
If you haven’t had it and you haven’t signed up and seen the app, the app is pretty slick.
20:04
So it’s a really good job that the company that’s working with us—our partner company—did a really good job on the app.
20:11
So really excited about it.
20:12
Steve asked a great question.
20:13
He said, can we sign up a non-business owner, like someone who the owner is not in—like the employee?
20:21
Absolutely.
20:22
Somebody’s gonna have the business owner, the business sense.
20:27
So once you have one, somebody’s gonna get a business sense on it.
20:30
So if you want to sign up somebody and the owner goes, I don’t need it, but I want to sign my people up, you can do that. But just say, okay, well, which one of your people are we going to give the business sense to?
20:42
But they’re gonna have all the health benefits, which doesn’t really make sense for a person to have all those, because a lot of the business sense things are based on what a business would need.
20:56
An individual wouldn’t necessarily need business sense or all the business sense benefits. But if they don’t use them, they don’t use them. It doesn’t matter. We’re selling at the same price.
21:09
If you run into that situation, just let us know. Again, everything we do here is we find a way to yes.
21:16
If you haven’t noticed that, we will find a way to say yes.
21:18
Somebody’s going to go away with this product.
21:20
We’re not telling anybody that they can’t have this, or no. We’re going to find a way to make it work somehow, some way.
21:27
If I have to use Illusional and sign them up under Illusional as an employee, I’ll do that.
21:33
Somehow, some way, we will make sure that they get it and we’ll track it back to you.
21:37
So now that the end goal is we’ll find a way to yes.
21:43
One hundred percent. One hundred percent.
21:45
They may answer the next three questions: yes, yes, yes.
21:48
Somehow, some way. Right. Absolutely. Absolutely.
21:53
Yeah.
21:53
And, you know, I highly recommend it if you don’t have—you know, I went and bought a Sleep Number bed over the weekend, right?
22:02
And to be honest with you, I thought the sales lady sucked.
22:05
But, you know, I was being overly critical.
22:06
But the fact that when she went to show me how it worked, she pulled out her own phone and started showing me on an app where she and her husband actually have one of these Sleep Number beds.
22:18
At that point, I thought, if this lady is willing to fork up her own money to get it, then it must be worth it.
22:25
To be honest with you, it’s what pushed me over the edge and made me spend $5,400 on a **** mattress.
22:29
It’s a great demo too, Sid.
22:31
Not having it on our phones, but let me show you the app.
22:35
This is what you get.
22:36
Like I said, it’s pretty impressive.
22:38
I know some of the guys on here probably already have it.
22:41
I’d like to hear your feedback on what you think about the app if you have it on your phone now.
22:46
Hey, I haven’t signed up for it yet, but I’m going to.
22:50
They’re saying that you mentioned 25.
22:53
Is there a limit on 25?
22:56
Say that again, Sid?
22:58
Tommy was breaking up a little.
23:00
What was he talking about when he mentioned 25?
23:02
Yeah, so your dependent ages—from the age of two, we don’t do anything under two on the DLL—but at two years old, they start to qualify. And then at age 25, they would not qualify.
23:15
But if they’re 25, what we’re going to do is we’re going to move them to their own app on their own, and we’re going to figure out a way where we just tie that back to the original.
23:23
And again, those are the one-offs.
23:28
I’ll make sure that gets handled and taken care of.
23:31
Yeah, from 2 to 25 are the ages that the dependents would be on there.
23:38
They don’t have to live at home. They can be off at college.
23:40
You know, this is a great thing for kids in college.
23:44
Send this to them, right?
23:45
All they have to do is go on there, do their telehealth.
23:47
You know, with all the turmoil in the world, we do the psychological stuff on here now.
23:57
So they have telemed for that.
23:59
They can visit the shrink online.
24:00
And they can do a psych visit online.
24:02
There’s enough stuff going on in this world right now, guys.
24:05
It’s tough.
24:06
And these kids that are off in these colleges, they may need to talk to somebody.
24:10
This is a great opportunity for them to have that available.
24:16
100%.
24:17
Yeah, 100%.
24:20
Yeah, yeah, especially for this past week.
24:24
Um, all right, um, I also see, uh, um, how many people are sending any emails?
24:35
Anybody tried any cold emails? Let me, let me, let me remind everybody real quick.
24:39
I want to talk about this.
24:40
You know, there was a short little time where we had our original group into the ERTC and everybody, you know, it was an open playing field.
24:48
And then after about four or five months, people started going, man, it seems like everybody’s about the ERTC.
24:54
You guys are in that time right now, because we’ve not promoted this yet. But when we promote it and we get a few thousand people out there running this, you’re going to wish that you took advantage of being first to market.
25:07
You’re going to wish you took advantage when you were the first one to talk to people about it. And then I don’t want to hear anybody talk about, oh man, so they said they talked to somebody this morning—was it one of the people in our thing? It tends to get pretty popular.
25:25
There are several things that Brian and I have promoted in the past that got very popular, and other marketers started doing copycat-type courses.
25:34
I wouldn’t doubt it if somebody doesn’t try and somehow copy this.
25:38
Now, they don’t have Tommy and Tim that were able to, you know, get the pricing and stuff, but you never know what they come up with.
25:44
Right now you have an open market that’s only available to you. Don’t waste this time.
25:51
Right now is the most valuable time out there.
25:53
I just want to point that out.
25:55
All right.
25:55
Just so you know.
25:57
So again, I can’t hype the product enough.
26:00
And like Sid said, you get somebody else that tries to copy this.
26:03
Well, maybe they say or do something that’s not quite exactly accurate.
26:06
The customer has a bad experience.
26:08
Now it’s even tougher for us to get in there and to bring our product to them, right?
26:13
Well, I mean, we have a lot to show on bogus ERTC stuff, and they weren’t set up properly.
26:19
But we still had to compete with them, because they were out there going after the same customers that we were going after.
26:25
And how much easier would it have been not to have that roadblock in front of you?
26:29
That’s where we are.
26:29
It’s what you’re saying, right?
26:30
I mean, right now, this is where we are.
26:31
We don’t have—
26:32
Right now, we’re the first to market.
26:34
Like, right now, the world is ours.
26:37
100%, without a doubt.
26:55
The telehealth plan pays the doctor, Reggie, right?
26:59
You don’t—it’s not just like a telephone to a doctor and then you pay the doctor, right?
27:05
That’s right.
27:08
Let’s—I’ll give you a great scenario.
27:11
Husband’s at work, wife’s at home with three kids.
27:14
One of the kids has strep throat.
27:15
We’ve all known, you know, strep throat is what it is, right?
27:18
So she pulls her phone out, does a telehealth visit with a doctor.
27:22
The kid’s got strep throat.
27:24
The doctor says, looks like strep throat to me. Fine, I’ll call your prescription into Walgreens, CVS, whatever—sends it over.
27:31
She didn’t have to take the kids and put all three in a vehicle and try to go get an appointment at the doctor or regular care if they have insurance, or take them to the emergency room and spend time with her other two kids, you know, running around doing that, or try to go to, you know, a doc-in-the-box, the telemed, or the Med First, which all cost two, three hundred bucks if you go to any one of them. Now it’s not getting any cheaper.
27:55
She calls her husband up—hey, on your way home, do me a favor, stop by Publix or CVS, Walgreens, and pick up the prescription. We called it in, we’re good.
28:04
He takes his discount prescription card over, scans it at the pharmacy, picks up the prescription, and comes home. There is no other cost.
28:12
It’s zero cost.
28:16
Who wouldn’t be okay with that?
28:19
I know it’s a—when my mom tells me she has a telehealth appointment, I’m like, thank God, I ain’t gonna drive her to another doctor.
28:30
You know what I mean?
28:31
Like it’s a break.
28:34
You know what, Sid, that’s a great testament. In the car business, we started introducing technology, right? Everybody started to go to Vroom and these other platforms where, when you go through the process, guys, you would get an iPad. And we had all kinds of pushback—oh man, these old people, they’re not going to deal with this, these older people are not going to deal with this. That’s telemed today. The age group is taken out. My mom’s 72 years old. She can use an iPad and an iPhone as well as anybody else, right? So there’s no excuse for anybody out there saying somebody’s not familiar with this. This is not taboo stuff anymore.
29:11
People—actually most of them—want to do that, because you have the privacy of your home, you don’t have to get in the car and drive somewhere. You know the copays, you know the deductibles. To make appointments, it’s right there at your fingertips while sitting on your couch.
29:25
You do the appointment right there.
29:31
Yep, right. Sid says a client mentioned there’s going to be some upcoming changes.
29:38
Well, I mean, anytime two people meet a sales mate, I would let them know that you can, you know, execute that right away.
29:46
And if you don’t want to pay it, offer it to your customer, offer it to your employees, and let your employees choose to join or not.
29:53
Yeah, you still pay your old adult.
29:55
Let them have the opportunity, you know.
29:58
Thomas is asking, can we hear more about the prescription discount? How does it work and what average discount?
30:07
Yeah, so it’s basically good. I mean, I can’t go through every prescription because there are millions of prescriptions out there, but it sort of mimics GoodRx. So if you don’t have insurance, you use a discount card instead of insurance, and it knocks the price down.
30:21
It just depends. Some are actually free. Some, you know, some are half price, some are less.
30:26
You know, it’s hard for me to sit here and go, okay, well, you’re on Amoxicillin—maybe that’s free.
30:31
You’re on Lisinopril for blood pressure—maybe that’s free. It just depends on your pharmacy.
30:37
And like I said, it’s kind of like GoodRx. It’s just a discount.
30:40
And if you look, it also has dental and vision discounts, which are huge.
30:45
Some of these are like 50% off dental procedures.
30:50
And I think I was looking on the app, and there’s—LensCrafters is a big proponent of giving discounts for eye care.
30:59
And it’s a lot of preventative stuff, discounts on glasses and contacts and those things.
31:03
So there’s a ton of value in that, in those discounts.
31:11
Just sign up, guys.
31:13
If you haven’t signed up, sign up.
31:14
Get that app, go through it, just like I did.
31:17
That’s how I know what this is.
31:19
I can go through there and I can search for discounts on the medical, I’m sorry, on the dental and the vision, and I can look for the pharmacy discounts.
31:27
All those things are right there in the app.
31:28
So you just get on there, play with it, and then whenever you sit and talk with somebody, it’s really easy to go, hey man, let me just show you.
31:34
Let me show you what it is.
31:35
And if you sign up yourself, by the way, you get credit monitoring, you get phone insurance as well.
31:41
Hey, be sure if you do sign up, if you have your link, sign up under your link because that’s how we’re giving the discount back to you. You’re going to get your commission back on your own subscription, just so you guys know. Don’t sign up under neuralucho.com. I appreciate it, but I’d rather you guys have that for yourselves. I don’t want to take that. Yeah, it’s a no-brainer. It’s a no-brainer. I’m signing up for that. All right, um, you said your girl, you can sign, uh, you sign your girl up on there as a dependent for you. Yeah, so that’s a no-brainer. Yep, your girlfriend, you’re very much a dependent. I follow your Facebook, I see it. No, I’ve been blessed, man. It’s a lot of good girls too though, buddy. Yeah, we’ve both been pretty blessed. Yep, um, all right, any other questions? Any… Now, we’ve got Tommy with us that can answer some of these more technical questions, because I’ll be honest, I don’t know the answers to all the actual questions.
32:51
He knows it in and out.
32:53
If I don’t, I’ll find it.
32:55
Again, it’s probably going to be yes.
32:56
If there’s a way to do it, we’re going to try to do it anyway.
32:58
The whole idea is to generate sales.
33:00
We’re not trying to put a roadblock in front of anybody.
33:02
If somebody wants something, I want to give them an opportunity to buy.
33:06
100 percent. I’ll give everybody a second.
33:15
If we don’t have any more questions, with respect to any time, any success with emails yet?
33:21
I personally have not done the email strategy, but that’s why I kept asking if anybody would send the emails because I wanted to find out.
33:29
Personally, I’ve not done any emails, but I’ve got such a huge area.
33:37
Every restaurant, every nail salon, every gym, every CrossFit place, every gas station, everywhere that you look is an opportunity for you to walk in and actually talk to a person.
33:49
And you know, just like Sid said, you know, on the ERTC, we didn’t have as many touches as some of these other guys. Like I know the Dutchies, those guys were crushing it.
33:59
I think our closing ratio was in the 90 percentile.
34:02
The reason is because we went in and shook hands and touched people and said, hey, this is what we’re doing. And we used those relationships.
34:08
So that’s kind of always been the thing is I want to go in and talk to somebody. I’m not afraid to do that.
34:14
I’ve always said I’m not in sales. I’m a problem solver.
34:18
All I got to do is create a pain point and figure out a way to help with that pain point and then everything else takes care of itself.
34:24
Somebody’s going to solve the problem for me, right? So right now, what is a glaring problem?
34:29
You go into any restaurant, I assure you in that restaurant, most likely unless it’s a Longhorn or some kind of franchise group, they’re not going to have the insurance, especially for part-time folks. A lot of these restaurants have part-time employees. Start there.
34:46
Make a point that you’re going to go to six restaurants. Set yourself a goal. Maybe today I want to just find out who the owner is. Talk to them. Hey, this is what we’re offering.
34:56
Give them a little demo for, you know, how many employees do you have? Well, we have 10. Okay, say for 400 bucks a month, you can cover all of them in our telehealth program.
35:05
Is that not something you’d be willing to do?
35:08
And like Sid said before, A to Z, Z is a loss and they say, no, I don’t want to do it.
35:12
Well, let me ask you, would you mind providing it as an option so they can make a choice and be able to pay for it?
35:18
Yeah, I could do that.
35:20
There’s a win, right?
35:21
That’s a win right there.
35:23
And for $9 a week, who’s not gonna, you know, who’s not gonna want this for them and their family?
35:30
Absolutely, it’s really priced too low and I’m almost a little bit nervous to be honest with you about pricing because I know sometimes people say, oh, look, it’s true. It’s not. It really is such a great opportunity and great value that people are just going to see it and go, I gotta have it.
35:46
Yep, 100%. Thomas says he’s building out his emails and sequences, and he’s going to follow those with a follow-up call. Smart guy. He asked, he goes, I see some limits on the legal stuff. Of course, they have to put limits on that.
36:07
But telehealth is unlimited calls, correct? That’s correct. I think you’re going to find that that’s where we stand out a little bit too. Not that, you know, I can’t… I mean, I hope it’s a very rare case scenario where somebody’s got to make, you know, 8, 10, 20 calls, but, you know, some of these people with six or seven kids might. Right. I mean, kids are always sick, it seems like, but, you know, unlimited calls are where we stand out a lot because everyone I’ve talked to is limited to two calls.
36:39
Or you can have more, but you’re going to pay a higher monthly fee.
36:43
Right.
36:45
Or you’re going to start paying per call.
36:50
I mean, anytime somebody says anything like they already currently have telehealth, go, well, it’s not going to be the same.
36:56
I can tell you.
36:57
And when you look into it, you’re going to find that they have limited calls.
37:00
A lot of them have co-pays, and none of them cover six kids and their wife.
37:05
That’s right.
37:05
None of them.
37:08
So we’re talking apples and oranges for $39, bro.
37:11
You know what I mean? Again, I’m telling you guys it’s the simplest bullet points. Oh, you already have telehealth? Is it $39 a month for you, your wife, and up to six dependents with zero copay and zero deductible and unlimited use? Just that simple. Nobody else has that. Period. They just don’t. Do we help the business owner? Well, I would, you know, in my experience, anytime that you solve problems for people, right?
37:45
So you can offer it to their customers, I mean, to their employees, or you can say, hey, if you put together a quick meeting, I’ll come in and help you do it.
37:56
I mean, you want to solve problems for them all the way down and nobody’s gonna pitch.
38:03
When you called your brother to tell your mom you had to run by the mall after school, right?
38:07
Didn’t you rather get on the phone with your mom so you could tell her why you had to go to the mall after school?
38:10
Your brother would just go, mom, Tom wants to go to school tomorrow again. You know, you don’t want that guy pitching your product, right? Nobody’s gonna do it better than you. So I would volunteer to get in front of the employees for the business owner. And, uh, and offer. You said you can really relate to this. So I used to, as a general manager, I’d have some sales manager at a car store—I know I’ll link a lot of stuff back to that, but that’s kind of where my history’s been. And I’d have sales managers that have years of experience.
38:39
Let’s say I got a guy like Sid with his experience, but not his attitude.
38:43
That’s sitting at the sales desk and I’ve got a salesman that’s pretty new and he’s dealing with a customer and the customer gets up and leaves.
38:49
And I go talk to the sales manager.
38:50
I said, hey guys, what’s going on?
38:52
He goes, oh, well he was talking to him.
38:54
I said, let me ask you a question.
38:56
Would you rather have somebody that has no experience talking to a customer, or somebody with all the experience talking to your customer?
39:03
You know the product, you know what this is all about.
39:05
Like Sid said, don’t let somebody else go tell the decision maker. Be the one that gets in front of that decision maker to sell this product.
39:15
I promise you, you have a lot more invested than that person does. You’re going to be a lot more enthusiastic.
39:21
You’re going to be a lot more passionate. Think about this. Do you think if I walk into a restaurant and I’m talking to the server and I tell them, “I’m going to tell my owner”?
39:30
Is it better? You guys hear me on the calls, right? You hear me here right now. You hear me about this product. Who do you think is going to sell this better? Me or the server?
39:39
That’s what Sid’s trying to say. Be the person that takes that extra step to get in front of the right people and be passionate about it because it is an amazing opportunity.
39:50
For the record, you never found me at the desk. I was always on the floor talking to customers.
39:54
Nope. That’s why you and I were successful.
39:56
We did.
39:57
That’s why we were going to the Bahamas on a dimmer and John, right?
40:01
That’s right. Exactly.
40:03
Yeah. All right.
40:05
All right.
40:06
Well, with respect to everybody’s time, I don’t see any other questions coming in.
40:09
I hope that answered it.
40:12
Do me a favor.
40:13
Just when you talk to somebody, any sort of objection or scenario you had, please bring them to these calls.
40:18
We want to work through them and walk through them and do some case studies on this stuff.
40:22
All right, so let’s do that.
40:25
I’m gonna sign up to the app today myself.
40:28
And I want to get some of the data on why. I want us to put together something, and I know Vanessa will put it on a graphic, but we need to get some data on why our telehealth has all the advantages over the average telehealth.
40:41
I think that is an easy way to build value over price when talking with a customer.
40:46
So we’ll work on that.
40:47
Marketing material, I think, already started in that one folder.
40:50
Are we sharing that already or is that available?
40:52
She said we didn’t have anything like that, so I wanted to—I know you and I talked about it, but…
40:59
Vanessa, you’re on, right?
41:00
I’m here, yep.
41:01
Don’t we have a folder? I know I dropped a couple of things there. Don’t we have a—we’re building a marketing laboratory for everybody?
41:08
Yes, so in their Small Business Advantage membership site, I’ve added the brochure, the flyer, the little video we made, email, and a three-touch email sequence. That is all published, but I will be working on some kind of graphic or flyer that we can use, like Sid mentioned, with the feature-benefit comparison. But yeah, I’ll review the Google Doc or the Google folder to see if we’ve already got that data to use.
41:41
Awesome. I just want to make sure everybody has access to it. Guys, utilize that stuff.
41:44
I mean, Vanessa’s put a lot of work in making some really good marketing materials. Utilize that stuff. It means a lot when you go and you have something to share.
41:52
But you know what I’m talking about, Tom—like, it would show our telehealth and they have checks on every one of the benefits. And then the other ones would only have like three checks, and then two checks, and then one check.
42:03
Yeah, well, I think there is already some stuff they want to go to. They want to walk somewhere. There’s already some stuff that’s put together and some stuff to share you can already use as far as some material. That’s a great idea as far as the side-by-side comparison of it. Awesome.
42:22
That would totally overcome anybody saying, “Well, we already have telehealth.” Right? I mean, that’s the difference. You don’t have our telehealth.
42:30
Right, yeah. The drop-dead knockout can’t beat it as most other services where you are paying a membership for telehealth also charge you for appointments. Boom, boom. This is one and done. Yeah. Vanessa, can we work together to put something that looks, like Sid said, with checkmarks? “We have this, we have this, we have this. They don’t, they don’t, they don’t.” Absolutely. And I love getting ideas from folks like y’all out there—feet on the street. Let’s address any objection you get. Come back. If we can put it in marketing material or a video or an email or a sound bite or just role-play, work through how to overcome them. That’s what we’re here for, to make it a lot easier. I can’t overcome; you bring us in. Yes.
43:11
Right. No way. I definitely think that’s probably the most value out of you and me, Tommy, every week. That’s where, if we had an expert skill, that would be it. So yeah, I’m gonna find the real deck, and then we’ll find a solution. Like I said, we’re not in sales, we’re in the solution business. I just need to know what the problem is so I can get a solution.
43:30
100%, man. All right, thanks guys. Thank you, everybody. Tommy, thanks for your time. Vanessa, everyone.
43:50
Thank you.
43:51
I appreciate you.
43:52
I’ll see you next Wednesday.
43:53
Take care, guys.
43:53
Thank you.
43:53
Bye-bye.
43:54
Bye, everybody.